Antonym Cosmetics was founded by Miami makeup artist Valerie (Val) Giraud who sought to create the best organic makeup and makeup brushes tht were cruelty free and gentle on the skin. According to Val, natural makeup doesn’t have to mean a natural look. This is why Antonym is certified natural and organic and highly pigmented.
Born in Cannes, France, Val's passion and love for fashion and beauty, eventually brought her to London where she began to pursue her career as a makeup artist. In the late 90’s, Val made her way to Miami, one of the production capitals of the world, where she began working with top professionals and celebrities in TV, film, commercials and print. She launched the makeup line in 2013.
Her favorite beauty tip: the way you feel on the inside reflects the way you look on the outside, (but a little lipstick and mascara help).